Lineup Systems’ Adpoint now available on Salesforce AppExchange

Lineup Systems customers can now access Adpoint’s complete media sales solution directly within Salesforce

Lineup Systems’ Adpoint app is now available on the Salesforce AppExchange, empowering media businesses to connect with their customers, partners and employees in entirely new ways. The Adpoint app delivers one of the most comprehensive media sales solutions on the Salesforce AppExchange. It provides Adpoint’s lead-to-billing functionality within the Salesforce Sales Cloud environment, including Adpoint CPQ (Configure, Price, Quote), complex pricing, workflow, and invoicing visibility.

Built on the Salesforce platform, the Adpoint app enables customers to leverage the power of the Adpoint solution quickly and without custom development. It is available on the AppExchange here.

Adpoint is a cloud-based, lead-to-billing media sales solution designed exclusively for media companies with multiple sales channels including digital, print, broadcast, events and outdoor advertising. The feature-rich system manages complex, multi-channel booking scenarios needed by today’s modern media organizations. Features of Adpoint include media-specific enhancements to Sales Cloud, and extended capabilities such as product catalog and order management, pricing, workflow, inventory management, finance and analytics.

“The new Adpoint pp ‘supercharges’ the media sales experience,” said Michael Mendoza, CEO of Lineup Systems. “It can be deployed in days, upgraded in hours, and is constantly updated to match the rapid pace of the media industry. This ensures media companies can leverage the power of these solutions effectively to drive revenue and improve sales processes.”

“Everyone and everything is getting smarter and more connected,” said Kori O’Brien, SVP, ISV Sales for Salesforce. “Companies are looking to transform the way they connect with customers, partners and employees. By leveraging the power of the Salesforce Platform, Lineup provides media customers with an exciting new way to unlock the power of Salesforce for their sales organizations and achieve efficiencies in the sales process.”

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Lineup Systems is the leading global provider of media sales technology. Its cloud-based system, Adpoint, is the industry’s only true end-to-end sales and revenue management solution. It has been specifically designed to enable media businesses to save time, work more efficiently, and increase sales. In 2021, Lineup Systems launched Amplio, an all-in-one platform that assists customers with data consolidation, data-driven continuous marketing, subscriptions, and billing.

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