CRM: It’s About More Than Just Sales

Media organizations often focus on sales teams when thinking about the benefits of their CRM solution. But there’s much more to a CRM than simply meeting your company’s sales needs. In fact, a CRM…

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4 Key Features to Look for in Your Next CRM

As a forward thinking publisher, you know your sales team needs top notch tech to compete with ease and speed in today’s media landscape. Whether you’re on the hunt for your first customer relationship…

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5 Ways the Right CRM Fuels Ad Sales

When it comes to growing advertising revenue, sales managers report “time lost on admin,” “a lack of field support” and “poor data visibility” as some of the main challenges they face today. The root of the…

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