Lineup Systems chooses MPP Global Solutions as strategic ecommerce partner
Lineup has chosen MPP Global Solutions as a strategic ecommerce platform partner as part of our Elite Partnership program.
MPP Global delivers eSuite, the only fully integrated eCommerce platform to identify, engage and monetize digital audiences.
MPP Global Solutions’ eSuite software is fully integrated with Lineup’s cloud-based Adpoint platform, allowing new and existing customers to more effectively manage payments and monetize global digital audiences from a single advertising sales system.
Michael Mendoza, CEO and Founder, Lineup Systems, comments: “We have worked with several payment processing providers in the past, and MPP have been the best fit for Lineup. Like us, they understand the media industry and the specific requirements of publishing businesses to deliver the highest level of payment security, which we know our customers can trust.”
MPP Global Solutions, whose clients include well-known brands such as Sky, The Daily Mail, Winnipeg Free Press and The Times (UK), offers the highest level of accreditation (Level 1 PCS-DSS).
This partnership between Lineup and MPP Global solidifies both company’s goals to provide publishing organizations with the tools they need to develop audiences and grow digital revenues and is a key driving force behind our new Elite Partnership program initiative.
Paul Johnson, CEO, MPP Global Solutions, adds: “This is a great partnership between MPP Global and Lineup Systems as we are both leaders in our respective fields serving the media industry. Due to the agile way we both operate there is a technological fit between our organizations that will yield complementary benefits.”
Johnson added, “We recognize Lineup Systems expertise as the leading advertising solution to publishing companies around the world and believe that working together will help us to exceed our ambitious growth plans.”
About MPP Global
MPP Global is a technology company that delivers eSuite, an advanced eCommerce platform empowering publishers to monetize digital content and physical publications. eSuite enables publishers to identify, engage and convert consumers into paying customers, with new subscription and one-click payment models that extend existing ad-generated revenue streams. Founded in 2000, with offices throughout Europe, the Americas and Asia Pacific, MPP Global has an impressive track record of helping companies deliver digital monetization solutions. Clients include The Times, L’Equipe, Racing Post, El Espanol, The Irish Times, Daily Mail, Winnipeg Free Press and the New Zealand Herald.
Lineup Systems is the leading global provider of media sales technology. Its cloud-based system, Adpoint, is the industry’s only true end-to-end sales and revenue management solution. It has been specifically designed to enable media businesses to save time, work more efficiently, and increase sales. In 2021, Lineup Systems launched Amplio, an all-in-one platform that assists customers with data consolidation, data-driven continuous marketing, subscriptions, and billing.