With decades of combined media industry experience between them, our leadership team understands the challenges facing modern media organizations – and, crucially, how to overcome them.
Chris is a member of the Lineup Board. He’s responsible for day-to-day company management – including global operations, marketing, and sales – and formulating the strategic direction of the company.
Drawing upon his commercial experience in the FMCG, leisure, SaaS and media industries, Chris is passionate about people and continues to build winning teams.
Before launching Lineup in 2009, Michael was Global IT Director for Metro International, the global media company that introduced the concept of free news. It was during his time here that he devised Adpoint, the industry’s first end-to-end media sales system, and subsequently launched it to the international media market.
Susan is responsible for driving Lineup’s international commercial strategy as well as overseeing our global sales team. Susan brings extensive experience in driving top-line revenue growth, opening new markets, gaining market share and account management.
An effective people manager, she excels in building large, diverse teams focused on achieving a single mission.
For the last 20 years, Rob’s focus has been working globally to build and transform delivery organizations in media technology companies. Now, Rob oversees the technical teams within Lineup.
He is also responsible for compliance and security, including internal information security, the attainment and maintenance of audits and certifications (ISO27001, ISAE3402, PCI), and regulatory compliance
Steph is a Head of People and Culture at Lineup. She is passionate about developing a strong People Strategy and enabling people to achieve successes by finding out what fulfils them. Her 15 years’ experience in luxury retail, banking, advertising, media and technology space lends itself to the role.
As Director of both Product and Marketing, Dawn Briddon oversees the entire lifecycle of the Lineup product portfolio, defining the strategic product plan and driving the successful execution of this strategy from concept to market launch and adoption. Prior to joining Lineup, Dawn held several leadership roles as Marketing Director/CMO where she was responsible for increasing revenue growth and industry share for several pioneering global media organizations.
Why choose Lineup?
Industry
expertise
We have in-depth knowledge of the media and advertising sectors and extensive software experience
Omnichannel
capabilities
Our robust technology offers both digital and print solutions
Strong long-term
relationships
93% of our clients consider our software critical to the success of their business
Competition-beating
software
Almost half of our team is dedicated to innovation
Proven
success
Over $31 billion in advertising revenue has been billed through adpoint to date
Fully configurable
platforms
Products that are fully flexible to meet your unique requirements
6800
partners worldwide
42
of staff focused on innovation
31
in advertising revenue billed through Adpoint