A-Z Glossary of Digital Advertising Terms

As digital advertising continues to rapidly evolve, so does the vocabulary. Even the most interested among us can have a hard time keeping up. Whether you’re new to the world of digital advertising and programmatic or a seasoned pro, this glossary is designed as a go-to resource you can return to.

Inside this ebook, we cover the terms you need to “talk the talk” of multichannel digital advertising.

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