Not all sales tech is created equal. Even some of the biggest and most successful media brands in the world are relying on outdated technology, resulting in time (and money) lost over time. The truth is, “small” inefficiencies of these outdated technologies aren’t small at all. Instead, little hurdles and minor time sucks add up to significant waste. The good news is, just a few small changes can result in big gains.

These are seven ways your sales technology could be costing you time – and sales – and the simple solutions. What you’ll find inside: the true cost of manual reporting and why proposal building should be the simplest part of your sales funnel, the simplest way to source leads from your own data and simultaneously help your customers close gap, and the major upside of self-service ad booking you are overlooking.